Art & Design
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About

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Hey there, I’m Daniel Reibold.

I’m a California kid, born and raised in the greater Sacramento area. I’m a formally trained artist with over 20 years of experience in the digital arts. I marched my way to where I am today. Find the North Star (a.k.a. Polaris) and just keep walking. My personal strengths include persistence, determination, and a little bit of artistic OCD; otherwise known as an obsessive attention to detail. I graduated with a Bachelor of Arts in Graphic Design with a Photography minor from San Jose State University.

Teaching children organization, task management, and structure can do wonders. In high school, it made me one of the best Boy Scout Quartermasters in town, followed by Senior Patrol Leader of one of the largest troops in Northern California. Try being in charge of over 100 junior high and high school kids. I guess I’m good at wrangling cats, too.

My background in digital art started early. My high school was one of the first to teach Adobe Photoshop and Illustrator as full-time classes, and I was an unofficial teacher’s assistant part of the time. We all learned the difference between a vector and a bitmap, and feared when the teacher was on “zoom patrol.” You had to use those Bézier curve handles correctly. Know your hotkeys. And remember, auto-save didn’t exist yet. Save often, or the sky would fall.

I was senior designer at the student-run Viking Printing Press, which met the daily design and printing needs of Oakmont High School’s faculty, teachers, and student body. My first paid graphic design work was in high school, hand-clicking tiny vectors for tiny laser-engraved Italian charm bracelets. Your mom or sister probably had one in the early 2000s.

While taking a full class load in community and state college, I worked at two of the busiest malls in Northern California, doing visual merchandising, window displays, customer service, and stock management. And, of course, slinging denim and rad t-shirts. If your boss in Silicon Valley wanted to look cool, I probably helped sell them some True Religion, Rock & Republic, Mek Denim, AG, Paige, Kill City, Cheap Monday, G-Star Raw, Ksubi, Comune, or Citizens of Humanity jeans. We didn’t sell just jeans, we sold DENIM. No slub cotton here; we had the good stuff.

After graduating in 2010 with my B.A. in Graphic Design and Photography minor, I became a Senior UI and Systems Designer with experience in food service, fashion retail, e-commerce, and streaming for the food service industry, consumer electronics, insurance and online entertainment

I’m skilled in Web Design, Interaction Design, Design Systems, Modular Design, UX, and Concept Development… also in spotting when something is just a little bit crooked.

Outside of all that, you’ll find me watching science fiction TV shows, making woodblock prints, building houses out of LEGO, drawing inaccurate pictures of buildings, and expanding my massive comic book library.

Excelsior!